What’s better than mom jeans, glasses of wine, and funny stories about the sometime chaotic lives of parents? Not much.
And it shows … Over the last ten years, there’s been a steady rise of Mommy Bloggers (last estimated at 4.4 million) and engagement is growing just as fast. While some Mommy Bloggers see their writing as a hobby, an increasing number are becoming professional influencers who are happy to work with like-minded brands.
So go ahead and break out those mom jeans! View and download our Mommy Bloggers’ top five tips.
Thank you to these amazing Mommy Blogger Summit sponsors!
Walden Hyde’s Influencer Approach
Influencers are not only trusted sources of information, but they are also liked and respected by their followers.
When done well, influencer marketing is a powerful way for brands to authentically connect with their target audiences and build affinity and trust.
However, influencer marketing isn’t as easy as it may seem. Walden Hyde’s influencer approach is based on clients’ specific goals and involves building and managing the right relationships in the right way. Our goal is to create a positive experience for both brands and influencers.
In addition to our influencer management services, every few months we host influencer summits as a way to bridge the gap between brands and influencers. By hearing from influencers themselves, brands can understand how to make influencer collaboration as effective and seamless as possible. We make these insights available for free as a way to build better relationships between influencers and brands.