Outdoor Influencer Tips
What do ultra runners, burro racers, rock climbers, and adventure photographers have in common? They are all working as athletes and influencers to build loyalty for brands they use and respect.
During our Outdoor Influencer Summit, these professionals discussed their best advice for brands that want to engage outdoor athletes and influencers.
Thank you to our athletes, influencers, and sponsors!
Walden Hyde’s Influencer Marketing
Influencers are not only trusted sources of information, but they are also liked and respected by their followers. When done well, influencer marketing is a powerful way for brands to authentically connect with their target audiences and build affinity and trust.
However, influencer marketing isn’t as easy as it may seem.
Walden Hyde’s influencer approach is based on clients’ specific goals and involves building and managing the right relationships in the right way. Our goal is to create a positive experience for both brands and influencers.
In addition to our influencer management services, every few months we host influencer summits as a way to bridge the gap between brands and influencers. By hearing from influencers themselves, brands can understand how to make influencer collaboration as effective and seamless as possible. We make these insights available for free as a way to build better relationships between influencers and brands.