Machines for Freedom highlights the strength, athleticism, and femininity of athletes through its shape-inclusive fit, high-level performance materials, and inclusive community.
As a retainer client, Machines for Freedom allocates a set number of hours each month to develop brand copy and creative.
A large part of our work involves supporting new product line launches and developing campaign copy to test via social media ads. We develop headlines and supporting copy for the media social agency, Foghorn, to mix and match. They test these options at different levels of the funnel, assuring the best message is reaching the right people in the right way.